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title description categories date cover cover_alt links
Post-it Visual Identity How to deliver a pubblication in post-it format
SI17
Visual
20/03/2022 postit-id.jpg various postit
url title
https://www.figma.com/file/wVdpA2iwKN3hT9YXONqXTj/SI17?node-id=0%3A1 Figma

Small pages big text

Working with the post-it format the team1 (supi, mitsa, erica, me) approached the visual identity with two things in mind:

  1. The office aesthetic, that kind of default aura that surrounds workspaces
  2. The blurred line between personal writings such as memos and todolists and formal documents.

We used the post-it format as a module. Short sentences, big font size, different writing styles, few images. The idea was to facilitate a non-linear combination across the original page order of the pubblication. We choose not to put page numbers: instead we opted for a progress bar in each contribution.

In the body of the post-it we stayed simple using a default sans-serif font. We used the Bitsi font from Supi and Jian for the covers of each contribution and the main index.

Post-it

We designed 8 types of post-it: from text and image post-it to complex card layout, we tried to embed the form of every contribution in the generator pipeline.

Text

The basic type of post-it was the text one. We went with a super big font-size and an unexpected alignment. After a certain amount of characters the font-size is set to shrink a bit for a small text version.

Text From What is a loot box?

Text Small From Life Hacks!

Dialogue

It can display text in the four corners of the postit. Used for the NIM dialogue and some single word sentence in What is a loot box?

Dialogue Dialogue

Definition and Cell

Definitions and cells are the main modules for the Crossword Imaginary Grid Game from Emma. Each cell occupies a position in a grid, and is used to build the crossword structure. The definitions indicate a starting point and some hints to guess the word.

Image Definition

Picutre Cell

Card

Card designed starting from the layout Miriam prepared for her version of the game Quartet.

Card Card

Image & Picture

For images we decided on a full page approach. We have two post-it: image is for normal images, while picture is for graphics that folllow the pubblication main color. Both can display a caption in overlay.

Image From Katamari Fanfic

Picutre From Xquisite Branch

QR code

For QR code we choose to be as messy as possible. QR carries a specific visual language. We tried to force it into something else by cloning each code in repetition, with a glitchy result.

NIM Fanfic QR codes

Covers

We played a lot with the contributions' cover. The starting point was always the title of the special issue in the bitsi font. On top of that we designed some sketches related to the contents.

Katamari Katamari Fanfic

unfinished thoughts Unfinished Thoughts

NIM Fanfic NIM Fanfic

Crosswords Imaginary Crossword Grig Game

Index

For the index we used the combination of normal and bitsi font. This approach was reused then in the SI17 home page.

Index Index