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How_to_make_a_notebook_that/2_binding/content/thesis_10.md

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thesis excerpts: the moleskine

In the XIX century in Europe, a specific type of notebook spread around: the moleskine. The name means ‘leather’ in English and it has been used to describe a notebook with a black cover of a very strong vinyl-coated material, a little pocket on the back and a rubber band. The notebook has been used by many famous authors and artists, becoming very well-known in Europe, “until plastic-covered ones gradually replaced them from the 1950s” (te Heesen, 2005). In 1997, Moleskine became a trademark for an Italian company and spread all over the world, evolving and following the trends to stay up to date.