diff --git a/what-is-a-loot-box/contents.md b/what-is-a-loot-box/contents.md
index a97e914..79d38e7 100644
--- a/what-is-a-loot-box/contents.md
+++ b/what-is-a-loot-box/contents.md
@@ -2,7 +2,6 @@
 title: What is a loot box?
 credits: XPUB
 contents:
-    
     - A closed box with objects inside.
     - A loot box is a digital or physical box.
     - A loot box is a virtual box inside video games containing randomized items.
@@ -47,8 +46,8 @@ contents:
     - It keeps the players hooked to the game by using an element of surprise.
     - The player never knows what is inside of it.
     - Surprise that comes with consequences.
-   
-    - Reward. 
+
+    - Reward.
     - Immediate reward.
     - The immediate reward makes it fun, the risk comes with pleasure.
     - Loot box derives from the loot, a bunch of goodies that you can get as a reward after you conquer a super boss or level up.
@@ -67,7 +66,7 @@ contents:
     - Excitement.
     - Desire.
     - Disappointment.
-    
+
     - Even if you don't get exactly what you wish for, you will get something, and you feel somehow rewarded.
     - It's collectible.
     - Incremental rewards.
@@ -92,7 +91,7 @@ contents:
     - It puts you in a condition for purchasing without thinking too much.
     - Its timespan is similar to the discount periods or Black Friday.
     - Looking under the hood.
-    - Time constraint or the lack thereof: how does this contribute to the risk/pleasure/adrenaline rush that comes with every loot box unlocking experience?
+    - "Time constraint or the lack thereof: how does this contribute to the risk/pleasure/adrenaline rush that comes with every loot box unlocking experience?"
     - A trigger for addictive behaviour.
     - A loot box is a gambling mechanism, exploitative by design, that promises immediate in-game rewards to the player.
     - The rewards of the loot box can affect both the gameplay and the social environment around the game.
@@ -112,7 +111,7 @@ contents:
     - It shifts the dynamics in the game.
     - It provides you with collectibles or power-ups that make you progress inside the game.
     - A temporalized tool for the distribution and management of resources.
-     
+
     - Exploitation.
     - The potentially endless collection creates artificial needs.
     - Exploitative fun.
@@ -131,7 +130,7 @@ contents:
     - Social pressure.
 
     - How does exposing the inner workings and real motives of the loot box affect the players' behavior and decision making?
-   
+
     - Individual engagement.
     - A personalized 1 to 1 interaction.
     - 1 to machine interaction.